Biotrue Microsite
Bausch & Lomb tapped Post Central to spread the word about their biggest product launch in years, Biotrue. In return, we developed an interactive video microsite and followed it up with a robust internal email marketing campaign that was sent to over 60,000 employees over a period of 3 months leading up to its release.
Bausch & Lomb tapped Post Central to spread the word about their biggest product launch in years, Biotrue. In return, we developed an interactive video microsite and followed it up with a robust internal email marketing campaign that was sent to over 60,000 employees over a period of 3 months leading up to its release.
